Whiteboard Explainer videos are a popular method of creating videos. The main reason for this is that they tend ot be quite cost effective to produce. That said, if you start adding in complex artwork styles, elements of motion graphic animations and colour, then the production costs can soon stack up.
So a basic whiteboard explainer video can cost a fraction of a motion graphic style explainer video, provided you keep things simple. The most cost effective approach is to keep it to black key-lines and shade and hints of colour. This helps to keep it true to the ‘whiteboard’ style and allows a video to be produce quite quickly.
The end results look great, throw in a professional voice over and some backing music, and oyu have a video that is guaranteed to engage your audience.